This week’s infographic feature hails from Monetate, presenting the business case for personalization.
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- 75% of US consumers like it when brands send them personalized messages & offers Tweet this
- 73% of US consumers like to buy from brands that personalize their experience Tweet this
- Businesses focused on customer experience outperform the S&P500 by an “impressive margin” Tweet this
- Personalization can increase email CTR% by 72% Tweet this
- 41% of consumers buy more from retailers when they receive personalized emails Tweet this
- Personalized email can raise AOV by 53% Tweet this
- 40% of consumers buy more when the personalization experience is multichannel Tweet this
- 39% of consumers buy more when products are suggested to them based on past purchases Tweet this
- Personalized email can raise conversion % by 33% Tweet this
- Only 6% of business leaders have a personalization strategy -Econsultancy Tweet this