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Kristin Schepici  -  
May 23, 2019
1 minute read
We caught up with former Forrester Analysts and now Founder and CEO of Paradigm B2B, Andy Hoar. He's getting ready to release a disruptive new research report into the market with Paradigm B2B Combine Report and we got the latest scoop.
Linda Bustos  -  
May 22, 2019
7 minute read
Mobile commerce apps for B2B are increasing, and with good reason. M-commerce influences 40% of B2B revenue, and 75% of B2B buyers prefer to self-serve than engage with sales reps. The case for dedicated mobile experiences is clear -- are you ready?
Kristin Schepici  -  
May 21, 2019
4 minute read
Before setting out on this digital transformation journey, letโ€™s go over the challenges the industry currently faces and what steps other B2B organizations are taking to overcome them.
Kurt Walker  -  
May 17, 2019
6 minute read
A homepage is an anchor on every ecommerce website, which means it has to be designed flawlessly in order to grab the attention of potential shoppers.
Michael Dehoyos  -  
May 16, 2019
6 minute read
For ecommerce businesses, email marketing can be a valuable and effective tool. However, one mistake and all that effort goes to waste. Check out the 10 email marketing mistakes to avoid.
Ana Milevskaja  -  
May 16, 2019
4 minute read
As distributors and manufacturers of all makes and sizes convened in Chicago for the annual B2B Online conference they were determined to solve for their most pressing challenge - how to transform their organizations for the digital era.
Linda Bustos  -  
May 15, 2019
3 minute read
From guided selling to promotions and value propositions, dive into the world of targeted content on search pages.
Natan Pollack  -  
May 15, 2019
8 minute read
The key to growing a successful ecommerce business is working hard and working smart. Luckily, there are some useful tools to help market, run, and analyze ecommerce platforms. Some of them are free and others come with a subscription fee (usually a free trial is offered to test first). The following 15 recommended ecommerce tools have been broken down into three categories: Marketing, Managing and Tracking.
Carol Duke  -  
May 14, 2019
8 minute read
Reputation hugely impacts the buying decisions of consumers today. A good reputation not only increases the value of a company, but also attracts customers and provides motivation for employees.
Shreyas Sali  -  
May 13, 2019
4 minute read
B2B Online 2019 did not disappoint. Attendees got their questions (and then some) answered but if you werenโ€™t able to make it in person, Shreyas Sali synthesizes the key takeaways here.