Tags Ab testing
Tag: ab testing
How have online retailers like you crushed their conversion killers with A/B testing?We've compiled some of the most compelling tests from home page through checkout, from free shipping thresholds to enclosed checkout, hero banners and more.
Value is emotional, largely unconscious and we as consumers can be influenced by surprising things. Today we look at several case studies on value perception that you may consider testing on your own site and promotional campaigns.