Insights from Ecommerce Experts
Insights from Ecommerce Experts

Jack Boitani

Jack Boitani
Jack is a Business Development Manager at Elastic Path. He is responsible for driving North America partner relationships and engagement.

Why is it so hard to monetize experience?

Many brands still struggle to enable “experiential commerce”, a unified, rich, engaging shopping experience that allows customers to transact in the now.

SXSW 2018 Sets the Blueprint for Customer Engagement in the City ...

Very few events manage to bring together such a vast array of content like Austin’s South by Southwest (SXSW). With its emphasis on music, film, and...

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How To Attract Customer Reviews

4 minute read
I recently sat in on a Webinar with Lauren Freedman of The Etailing Group and Power Reviews.The Webinar was based on a study conducted by the Etai...