Today's B2B ecommerce leaders are driving radical changes and digital transformations inside some of the leading organizations. We've pulled together the 30 most influential experts in the B2B commerce space that we follow and why we think you need to be following them too.
With consumer spending fueling 70% of the US economy, what impact is this tariff war having on shoppers? And with a 15% duty raised on imports to hit US soil by December 15th, how does this all impact retailers holiday shopping strategy?
For this week’s Wicked Quick, we caught up with Larry Kim, founder of Wordstream and Facebook Messenger marketing platform MobileMonkey on how to optimize chatbots for ecommerce. Larry will be speaking on The Top 7 Chatbot Marketing Hacks of All Time at Unbounce’s Call to Action Conference this month.
In this short video, Linda Bustos discusses why headless commerce matters for B2B apps. She also goes into detail on how and why you would want to add an API strategy to your headless commerce environment. This allows you to get really creative by having multiple heads.
Robb Miller, SVP, Americas at RichRelevance, gives us his take on what personalization means to B2B organizations, challenges B2B ecommerce practitioners are facing and what digital touch points he thinks have greater potential for B2B.