Linda Bustos

Linda Bustos
1385 POSTS1 COMMENTS
http://www.elasticpath.com
Linda is an ecommerce industry analyst and consultant specializing in conversion optimization and digital transformation.

6 Things to Tune TODAY to Prepare Your Mobile Experience for Holi...

We have only 3 months until Black Friday 2019, and it's expected to be mobile commerce's biggest season ever. While August may be late to invest in new platform features and functionality, you still have 6 levers to pull to be mobile-ready by November 29.

Crypto-commerce: banking on blockchain for B2B payments

35% of B2B buyers and suppliers are interested in blockchain-based payment networks and 26% believe blockchain is the “preeminent payment technology of the future.” What's driving this trend?

Amazon one-click checkout patent has expired. Should merchants us...

Almost two years since Amazon's one-click checkout patent's expiration, very few sellers have implemented the feature. Why not? And is it right for YOUR business?

Secrets of the sci-fi shopper [Infographic]

As 2020 approaches, digital and physical shopping is becoming more and more of a sci-fi experience. The rise of voice-enabled transactions, augmented and virtual reality, robots in retail and disruptive fulfillment is forever changing the way we buy -- and sell. Our latest infographic illustrates the state of future-shopping.

Primed for disruption: 12 wacky Amazon patents fueling the future...

We’ve rounded up 12 of the wackiest ideas Amazon’s patented (so far) that could forever transform fulfillment as we know it. While there’s no guarantee they will see full fruition, these filings give us a glimpse into the Jestons-like world of future-fulfillment.

AR and VR in retail: do shoppers buy the hype?

VR is projected to generate $1.8 billion for retail and marketing by 2022 and AR already hit $3 billion in 2018. With ecommerce poised to become mobile AR’s largest revenue stream, 32% of brands and retailers plan to use AR or VR within 3 years. But is AR/VR right for your business?

Featured Contributors

Featured By Contributors

A Cheeky Way to Put Product Description In Context

2 minute read
I've written before how showing products in context with product images can help increase conversion. Showing a product in use, on a model or its rela...