Insights from Ecommerce Experts
Insights from Ecommerce Experts

Peter Lukomskyj

Peter Lukomskyj
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Peter Lukomskyj is the VP, Products of Elastic Path Software, a leading provider of commerce software designed to maximize revenue from the next generation of digital experiences.

Prepare for Conversational Commerce

Customers don’t just use messaging apps, they prefer them. The point of conversational commerce is convenience. It allows people to conduct business...

Experience-Driven Commerce: making every moment shoppable (Update...

Experience-driven commerce allows companies to embed commerce in any conceivable current or future customer experience. Best-in-breed commerce means focusing on two critical capabilities for retailers: business agility and customer intimacy.

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The Case for Extreme Personalization

4 minute read
Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world.Extreme per...