Insights from Ecommerce Experts
Insights from Ecommerce Experts

Srii Srinivasan

Srii Srinivasan
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https://www.chargebackgurus.com
Srii is the CEO and co-founder of Chargeback Gurus. She is an industry veteran at minimizing chargebacks and fraud for card-not-present transactions and is an active member of Electronic Transaction Association (ETA).

7 ways to combat chargebacks from “friendly” fraud

34% of merchants experienced "friendly fraud" and along with banks, lost a combined total of $31 billion dollars in 2017. Here are 7 tips found to be effective at combatting friendly fraud.

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