Tessa Roberts

Tessa Roberts
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Tessa is the Content Marketing Manager at BloomReach, where she is responsible for the management and production of engaging content both offline and online.

Doing more with less: How Sam’s Club scaled up conversion b...

Samsclub.com senior manager of site merchandising shares how her small ecommerce team embraced data to scale conversion just in time for the holiday season.

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We Need to Talk: Critical Commerce Conversations To Have Today With Your C-Suite

3 minute read
Consumer technology, and in particular mobile, has tipped the scales of power in the favor of consumers. Researchers are now calling this trend the "A...