As distributors and manufacturers of all makes and sizes convened in Chicago for the annual B2B Online conference they were determined to solve for their most pressing challenge - how to transform their organizations for the digital era.
Get Elastic reviewed the upcoming B2B Online agenda and pulled out the sessions we think would have the biggest impact and give you the best take-aways to help your future plans and customer experience (CX) strategy.
Empowering customer service reps with conversational marketing tools to cross-sell or upsell should inventory be out of stock. The ecommerce chatbot feature also allows customer service reps to engage with more than one customer at time, reducing lag time between serving clients.
There is no hiding from the truth: today’s buyers are demanding contextual and personalized buying experiences, rich with product information, relevant pricing and recommendations, and frictionless fulfillment options.