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Crypto-commerce: banking on blockchain for B2B payments

35% of B2B buyers and suppliers are interested in blockchain-based payment networks and 26% believe blockchain is the “preeminent payment technology of the future.” What's driving this trend?

Wicked Quick: B2B personalization with RichRelevance

Robb Miller, SVP, Americas at RichRelevance, gives us his take on what personalization means to B2B organizations, challenges B2B ecommerce practitioners are facing and what digital touch points he thinks have greater potential for B2B.

5 benefits of content personalization for B2B marketers

There’s more to personalization than addressing your customers by name. It’s about showing that you value them, and building stronger relationships with your base. This is as true in the B2B space as it is in consumer marketing.

The state of digital payments in B2B ecommerce

It’s long been said today’s B2B buyers want and expect a B2C experience from manufacturers and wholesalers. Though B2B suppliers are increasingly embracing digital -- from ecatalogs to configure price quote (CPQ) and online checkout, supporting the diversity and complexity of B2B payments remains a challenge. How are B2B merchants handling digital payments?

World’s leading B2B ecommerce authority disrupts the market with new repor...

The Paradigm B2B Combines are now available! They offer detailed analysis of B2B ecommerce solutions across 10 distinct categories (e.g, promotions, TCO, customer service).

Brian Beck, B2B ecommerce expert and author, on digitally native buyers entering...

Digitally native consumers are entering into B2B buying roles and their experiences in the consumer market are dictating their B2B expectations. Going forward, Brian Beck urges B2B organizations and commerce practitioners to get started and align channels.

Manufacturers are missing out on major IoT income

The future has arrived, but how can manufacturers pivot to direct fulfillment? The issue comes down to change management. Manufacturers need to realize that while the old way of selling products has been successful, they will be left in the dust unless they pivot to a new sales model before direct-to-consumer sellers gain a stranglehold on the IoT ordering market.

11 B2B ecommerce must-haves when it comes to UX

Here are 11 B2B ecommerce must-have experiences that an organization must launch to provide a relevant B2B customer journey.

B2B industry expert, Brian Beck on why flexibility in an ecommerce platform is c...

In the video, Beck advises organizations to carefully think about their customers' use case when they're first evaluating a B2B ecommerce platform or thinking about replatforming. It's critical to center that on the customers' needs.

Why change management needs to be a strategic focus in your B2B digital transfor...

Many B2B organizations are rolling out internal and external digital transformation strategies; but for success to happen companies need to focus on the foundational initiatives first. Change management being one of them. Organizational change management is a bigger piece of the digital transformation journey and needs to be prioritized.

The time for B2B mobile apps is now [infographic]

B2B mobile apps are picking up steam -- what's fueling their demand?

B2B Mobile Commerce Apps are Hot: Here’s Why

Mobile commerce apps for B2B are increasing, and with good reason. M-commerce influences 40% of B2B revenue, and 75% of B2B buyers prefer to self-serve than engage with sales reps. The case for dedicated mobile experiences is clear -- are you ready?

Most Recent

4 ways to be optimizing for voice search

According to statistics by Dialogtech, we can expect half of all online searches to be voice searches within a year. So, if you’re not optimizing for voice search, you’re missing out on nearly half of all search queries. Not just that, you’re also affecting your ranking in traditional searches by missing out on voice search traffic. Here are four great strategies that will boost your website ranking for voice search queries.

Five ways eprocurement can revolutionize supply chain management

eProcurement platforms allow businesses to rationalize supply chain and eProcurement processes, providing greater accountability and facilitating collaborative supplier relationships. EProcurement on its own isn’t a complete solution to supply chain cost management, but it is an essential component in creating collaborative supplier relationships, reducing error, and taking control of spending and procurement.

What are the limitations of .NET core API? Things you should know...

For more than a decade, the .NET framework has been the main platform for Microsoft stack developers writing code. The framework is very popular when it comes to developing an ecommerce store – having a full feature-rich set of tools suitable for building any type of app. In this article, we will be looking at which .NET core qualities are getting left behind and how you can enable the ability to build native applications with better graphical user interface.

Wicked Quick: Facebook chatbot remarketing tips with Larry Kim

For this week’s Wicked Quick, we caught up with Larry Kim, founder of Wordstream and Facebook Messenger marketing platform MobileMonkey on how to optimize chatbots for ecommerce. Larry will be speaking on The Top 7 Chatbot Marketing Hacks of All Time at Unbounce’s Call to Action Conference this month.

Pricing psychology: 6 ways to influence perceived value

Value is emotional, largely unconscious and we as consumers can be influenced by surprising things. Today we look at several case studies on value perception that you may consider testing on your own site and promotional campaigns.