An omnichannel approach allows retailers to engage with consumers on a variety of different platforms via a number of touchpoints. The main concept behind omnichannel commerce is providing consumers with a seamless retail experience.
This week's Wicked Quick is brought to you from IRCE @RetailX in Chicago. We met up with Marcus Rottmaier from Productsup and got the low down on why retailers need to be concerned with product content syndication.
Ill-fitting clothes are not just an emotional hurdle for consumers, it’s also a $300 billion-dollar problem for apparel companies. Massively impacting revenue, sustainability and operations. While 3D body scanning isn’t revolutionary, it has been a long allure in apparel and retail.
While it’s true ecommerce giants, like Amazon hold a big portion of the industry, there are still gaps in service and products that need to be filled. More importantly, there’s a lot we can learn from studying these ecommerce giants. Here are seven tips in the fight against Amazon.
With what is looking to be a promising lineup of keynote speakers, For three days in June, IRCE @ RetailX will give attendees compelling programming, business solution offerings and most importantly networking.
For brands and retailers, there are a plethora of reasons to try out the pop-up concept. Overall the short-term commitment allows for risk-adverse retailers to start testing new products and if there is a need or want in the market. Pop-ups are temporary, unexpected and allow for great storytelling.
With a lot of retailers still undecided on auto-replenishment, there are arguments for both sides, but what is clear is that retailers need to put their customers at the heart of what they are doing and implement technology that their consumers will embrace.
Although preventing every return and chargeback is impossible, the first quarter of the new year doesn’t have to be a balance sheet disaster. When merchants understand why customers are filing fraudulent chargebacks as a way to reverse purchases, retailers can better protect their growing online business.