Home Archives Couch Surfing: How Tablets Influence Ecommerce [Infographic]

Couch Surfing: How Tablets Influence Ecommerce [Infographic]

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1 minute read

This week’s infographic examines the trend of online shopping via tablets. Check out Monetate’s How Tablet Shoppers are Changing Online Sales.

Click to enlarge infographic

Key notes

  • While iPad dominates, Android sales are expected to grow twice as fast between now and 2016, so don’t ignore this platform if you’re planning on native apps.
  • Children under twelve and users over 65 were the fastest growing adoption segments in 2012. Mobile accessibility is important no matter your target customer demographic.
  • Mobile is stealing traffic-share from desktop, with tablets surpassing mobile phones with regards to traffic to ecommerce sites in Q1 2012.
Linda Bustos
Linda Bustoshttp://www.elasticpath.com
Linda is the former editor of Get Elastic; and as an ecommerce industry analyst she specializes in conversion optimization for enterprise digital goods and media companies.
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