Microservices: to implement or not to implement? That is the question.
Evan Klein - 4 minute read
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While both microservice and monolithic architectures have their own benefits, we’re seeing companies like Uber, Walmart, Netflix and Amazon adopt microservices frameworks to create operational efficiencies and reduce risk while continuing to evolve.
Microservices and payments: what you need to know
Linda Bustos - 4 minute read
With their smaller, independent code bases and robust APIs, microservices allow you flexibility to extend commerce to new touchpoints and satisfy unique requirements. But should Payments be built as microservices?
Why API-first commerce grows business faster
Anastasiya Rashevskaya - 4 minute read
API-first commerce will become the heart of your business streamlining operations. Here are five ways an API approach boosts business.
5 benefits progressive web apps have over native mobile apps
Michael Gorman - 5 minute read
This article discusses five arguments that support the claim that Progressive Web Applications (PWA) will replace native mobile apps.
Marketing’s big shift to digital requires a 360-degree view of your customer
Darin Archer - 5 minute read
Understanding how your customers engage with your brand can ensure that you make the most of every ad dollar you spend, but also genuinely create better experiences. By integrating a 360-degree view of your customer into every interaction requires a new approach to managing data across existing and emerging touchpoints.
5 reasons CMOs should care about their commerce architecture
Michael Rasmussen - 6 minute read
Architecture matters, now more than ever, and the winners in the online battle are going to be the ones who have a platform that scales to meet demand, costs less to operate, and is flexible and adaptable to the future.
Microservices: why less is more
Evan Klein - 3 minute read
With microservices, development experiments are not dependent on modifications to both the frontend and backend code, and therefore less risky. This gives developers more experimental freedom to try new development methodologies and easily conduct A/B testing.
5 ways to improve enterprise security
Naomi Hodges - 6 minute read
By utilizing these five strategies, small, medium, and large companies can ensure that the devices and platforms within their network system are safe from hackers and criminal activity. The simple fact is, companies can no longer access the web and neglect enterprise security.
7 ways to combat chargebacks from “friendly” fraud
Srii Srinivasan - 4 minute read
34% of merchants experienced "friendly fraud" and along with banks, lost a combined total of $31 billion dollars in 2017. Here are 7 tips found to be effective at combatting friendly fraud.
What specifies a web application as a Progressive Web App (PWA)
Shaun Maharaj - 4 minute read
This second installment in the Progressive Web Apps (PWAs) series will explore the browser technologies that make PWAs possible, including what specifies a web application as a PWA.
Security & Android apps: why automated testing matters
Harnil Oza - 4 minute read
Given the widespread adoption of Android as an efficient mobile operating system (OS), there is an increasing need for proper testing of its applications based on the specificities of the platform’s development model. Due to Android’s distribution ecosystem that is porous to poorly-tested applications. To this end, it has become imperatively important for app developers to ensure that they sufficiently test their Android applications before releasing them into the market.
Closing the mobile conversion gap with PWAs
Kristin Schepici - 3 minute read
Of the three approaches to deliver commerce PWAs, an API-led approach offers the ability to have a true customer-first strategy.
Most Recent
The chatbot impact on ecommerce
Commerce Keval Padia - 6 minute read
Ecommerce has transformed successfully to the needs of the modern-day consumer through user-friendly integrations such as live chat support. Addressing customer queries in real time not only gives instant feedback but also builds a strong connection with one’s audience who are highly likely to share a positive experience.
Optimize your B2B relationships at B2B Online Europe
Events Kristin Schepici - 2 minute read
With so much to consider, many practitioners find themselves overwhelmed and often look to the digital savvy organizations and experts to help guide them. That’s why we’re excited to be media partners with B2B Online Europe, November 6-7 in Barcelona. This two-day event at the Hesperia Tower Hotel and Convention Centre will bring together ecommerce, customer experience and digital marketing executives to share their insights on digital transformation.
Wicked Quick: B2B replatforming initiatives
B2B Ecommerce Kristin Schepici - 3 minute read
A weekly roundup or recap on commerce-focused topics and issues. For this week’s Wicked Quick, we caught up with a global ecommerce practitioner on B2B replatforming initiatives.
Understand your customers’ experience to optimize your ecom...
Commerce Anthea Taylor - 4 minute read
In order to fully improve and optimize ecommerce for your digital customers you need to understand how your customers use your website and other digital touchpoints. Your business goal is to make sure that your customers complete a purchase once they have started it. If they don’t, you need to figure out why this is and change it. This article addresses how you should look beyond just the data - - and focus on what the data relates to in regard to product offering and improve the CX.
Experience-driven commerce and its impact on B2B
Digital Transformation Justin Stayrook - 4 minute read
Great CX is rooted in personalization, and the goal of “one experience per customer” through effective implementation can transform B2B ecommerce solutions to deliver high ROI. This article addresses how brands and businesses can connect content, context and commerce for better ROI.