Insights from Ecommerce Experts
Insights from Ecommerce Experts
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Want to improve customer loyalty? Start with inventory visibility

The buyer/seller relationship is built on trust -- whether it is individual consumers buying a single item or businesses purchasing large volumes of supplies. If your customers trust you, they’ll buy from you. Not just once, but often. Check out the four areas you should focus a lot of attention on to grow that loyalty.

How online retailers can profit from Singles’ Day and the global shopping ...

Singles' Day, 11.11, is a $30 billion global shopping event, bigger than last year’s record-breaking $7.9 billion Cyber Monday online shopping day in the US.As 11.11 becomes more global, payment is going the other way. It’s becoming more local, especially across APAC and beginning to in Europe. This stands to reason that there is no single global way to pay.

5 ways to build better ecommerce customer relationships

Online competition is fierce. Brands and retailers that can develop and maintain the best customer relationships are going to end up on top and ensure long-term success. Here are five ways to improve those customer relationships.

8 ways to digitally enable sales reps through B2B ecommerce [+ Infographic]

Equipping sales with digital tools helps them do their job faster, serve accounts better and close more deals. Don’t miss these 8 digital tools that can help empower B2B salespeople.

Wicked Quick: Taking an API-first approach with Carla Gonzales

A weekly roundup or recap on commerce-focused topics and issues. For this week’s Wicked Quick, we caught up with Carla Gonzales, Commerce Business Manager at Wurth Louis and Company.

Killing the conversion killers: insights from real-world A/B tests [Video]

How have online retailers like you crushed their conversion killers with A/B testing?We've compiled some of the most compelling tests from home page through checkout, from free shipping thresholds to enclosed checkout, hero banners and more.

Today’s top 3 ecommerce marketing strategies

We are in the height of the digital age, spearheaded by the internet, and all that comes with it. Along with having massive socio-political effects, the internet has an enormous impact on the way business is conducted. Ecommerce is now the mainstream way of doing business, and digital marketing is the primary method for advertisement. This article highlights today's top three ecommerce marketing strategies practitioners need to keep top of mind.

What generates more ecommerce leads? A popup or live chat

While there are many tools out there to help generate more leads, popups and live chat software have stood out as two pretty effective solutions. The Entrepreneur claims that popups helped them increase subscriptions 86%, as well as sales 162%. And, according to Neil Patel, you can boost lead generation by up to 45% using live chat software.Read on as we weighed the pros and cons of each to help you determine which option to select.

10 scariest things that can happen in mobile checkout

Nothing's more terrifying than these 10 scary things that can happen in mobile checkout. Prevent the nightmare before Christmas by ensuring your mobile site doesn’t commit any of these horrors!

What does Brexit mean for ecommerce?

The impact on the British economy, despite all the preparations the government and private businesses have taken, is expected to be severe, especially in the case of “No Deal”, which would significantly disrupt Britain’s export-oriented economy. B2C businesses will suffer more in the coming months as tariffs and waiting times will take their toll and force them to raise prices and lower expectations in regards to delivery time. B2B businesses will have to step up with importing large enough volumes of products in order to compensate.

How to prepare for the expansion of voice commerce

Voice is the future and you need to take the first step to be there before your competition in order to have a first mover advantage. Amazon and Google are launching voice SEO and we all know how important SEO is, to be found. This article addresses the key reasons a voice-first strategy is imperative and how to build an Alexa skill.

Optimizing website content for voice search

By 2020, it is estimated that half of all searches will be conduct via voice search. If don't have voice optimization as a priority now, you're going to be beat by the competition. This article outlines why voice search matters and how to go about optimizing your site now.

Most Recent

Black Friday to Cyber Monday 2019 Statistics [Infographic]

How'd online shopping perform this past Cyber Week? We've compiled the stats from pre-Thanksgiving through Cyber Monday 2019.

The Nike-Amazon break up and what brands can (and can’t) do...

The recent announcement that Nike is ending its two-year partnership with the marketplace shines light on a hard truth: protecting your brand on Amazon remains a challenge — even if you’ve got the clout of Nike. What do brands and manufacturers need to know about protecting trademarks, enforcing MAP pricing, combating counterfeits and plugging leaks in the supply chain?

Tips for responding to negative reviews [infographic]

Consumers read reviews, they also read how a company responds to the reviews. As a business, your response is a way to communicate with current and future customers how much value your company places on great customer service. This latest infographic addresses the different ways a company can respond to negative reviews through real-world examples and templates.

5 tips to improve web UX for maximum conversions

User experience (UX) on your website can make or break the conversion. In order to convert visitors to customers you need to deliver, meet and exceed their expectations for a delightful shopping experience. This article features five tips to improve UX design and includes real-life examples of how UX design improvement can bring about positive change.

Common click fraud tactics and how to prevent them

Fraudsters manipulate clicks to achieve a variety of goals. For instance, a cybercriminal might create a phishing site, then artificially inflate the site’s click numbers to push it up to the first page of search results. It could also be used to manipulate public sentiment by making some pages seem more popular than they are. For purposes in this article, we’ll focus on the impact of click fraud on digital advertising.