Insights from Ecommerce Experts
Insights from Ecommerce Experts
Tags Marketing strategy

Tag: marketing strategy

How True Value improved online conversions with 360º images

This article offers an overview of how True Value added 360-degree images to their marketing mix and improved outcomes for their online channels, along with some insight on the structures they had in place that made their success possible.

Top 5 lessons from Cyber Monday to apply to your holiday marketing strategy

With Christmas right around the corner, the busiest shopping time of the year is already upon us. Online sales have already reached $9.4B USD during Black Friday and Cyber Monday. But the way consumers are shopping is ever-changing, and this year is no exception, with mobile transactions reaching $3.1B - their highest year-over-year growth recorded to date. That’s why, even amid all the craziness, having a strong ecommerce plan is critical, and there are a lot of teachable moments we’ve seen in 2019 already from Black Friday and Cyber Monday trends.

Today’s top 3 ecommerce marketing strategies

We are in the height of the digital age, spearheaded by the internet, and all that comes with it. Along with having massive socio-political effects, the internet has an enormous impact on the way business is conducted. Ecommerce is now the mainstream way of doing business, and digital marketing is the primary method for advertisement. This article highlights today's top three ecommerce marketing strategies practitioners need to keep top of mind.

Creating a last-minute holiday email marketing strategy

If you procrastinated all summer and left the holiday email marketing strategy to the last minute, don't fret! With the upcoming holiday cheer comes hope and you can still create a winning email plan to grab last-minute holiday sales.

4 steps to create a unified ecommerce strategy

If your marketing remains highly siloed, here are four tips you can do right now to break down barriers and unify your ecommerce strategy.

4 Ecommerce Marketing Takeaways from Netflix’s Black Mirror – Bandersnatch...

Consumers want choices that they feel empowered to make and they want personalized shopping journeys. By applying these four takeaways, marketers can bring personalization to a new level.

A New Cart Cross-Selling Strategy

Online shoppers are wild ...

The Pitfalls of Standalone Personalization Strategy

According to research by ...

What’s Wrong With Customer Experience Strategy

Customer experience ranke...

Why Personalization Is Doomed Without Strategy

Personalization.You m...

Prescription for a Great Commerce API Strategy

Forget banner ads and cou...

Is Your Testing Strategy Ready for the Holidays? [Infographic]

In the lead up to the hol...

Behavioral Targeting: A Guide To Remarketing Strategy

As discussed on Get Elast...

Mobile Design Strategy: Home Page Tips

This post launches a 6-pa...

Ecommerce Mobile Strategy: Getting Started

This post is contributed ...

Is Groupon’s Strategy Off the Mark?

I'm sure by now you've he...

Amazon Blog Strategy: Interview With Chris Brucia

Chris Brucia recently con...

Is Flattery A Viable Selling Strategy?

I heard a true story year...

Ecommerce SEO Hack: Free Tool to Hone Your SEO Strategy

SEO Digger is a free SEO ...