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Omnichannel

The Future of Retail Lies with those who Personalize Brick-and-Mortar 

When it comes to digital channels, personalization is a given for best-in-class retailers. Now those innovative retailers are bringing personalization into their brick-and-mortars.

How Negative Feedback Can Improve Customer Retention

If you run an ecommerce ...

3 Reasons Your CEO Wants an Omnichannel Approach

By next year, Forrester e...

Navigating Omnichannel Complexities: 3 Tips for Success

Navigating the omnichannel universe is a challenge for many retailers. Whether they started out online or as physical business, knowing which channels to leverage can be tricky. This article explores strategies for building an omnichannel business that makes sense to the reader’s unique business. Stefan Sjostrand, the president of Ikea Canada, recently cautioned businesses about in-store sales cannibalization and shared how Ikea will lead the way in succeeding both offline and online.

Omnichannel vs Multichannel and the Store of the Future

You can't attend an ecomm...

Most Recent

5 reasons CMOs should care about their commerce architecture

Architecture matters, now more than ever, and the winners in the online battle are going to be the ones who have a platform that scales to meet demand, costs less to operate, and is flexible and adaptable to the future.

The Final-Mile and its factors for ecommerce success or failure

Amazon is dominating ecommerce by transforming the final mile – both physically and virtually. This article outlines four tips on how businesses can compete.

4 ways to create influencer marketing that really works

Big brands such as Coca Cola and H&M are using influencer marketing to boost their sales, engagement and overall brand promotions through influencers. Here are four ways you can too.

Wicked Quick: retail trends from Stratix

A weekly roundup or recap on commerce-focused topics and issues. This week's edition is from a Q&A session with retail tech newcomer, AWM Smart Shelf.

Mobile commerce app development: why it’s beneficial and ho...

This article lays out why a mobile commerce app is beneficial for your business and how to build an m-commerce design to attract users.