VR is projected to generate $1.8 billion for retail and marketing by 2022 and AR already hit $3 billion in 2018. With ecommerce poised to become mobile AR’s largest revenue stream, 32% of brands and retailers plan to use AR or VR within 3 years. But is AR/VR right for your business?
AI often seems complicated and overwhelming, but in reality, it is simple in use. If managed well, it can benefit businesses and lead to higher profits and new opportunities. There are three main ways and tools to use AI to power businesses today: identify opportunities, understand customer needs and launch hyper-targeted campaigns.
As autonomous vehicle technology becomes more and more advanced, many ecommerce businesses are starting to explore the vast potential of delivery drones to transform their supply chains. This infographic guide from the team at 2Flow examines how the e-commerce sector could benefit from delivery drone technology.
It’s long been said today’s B2B buyers want and expect a B2C experience from manufacturers and wholesalers. Though B2B suppliers are increasingly embracing digital -- from ecatalogs to configure price quote (CPQ) and online checkout, supporting the diversity and complexity of B2B payments remains a challenge. How are B2B merchants handling digital payments?
Apple reports retail giants J. Crew and Lululemon have raised mobile conversion with Apple Pay by 20% or more. Yet both retailers have since removed the mobile wallet from their websites and apps. Is Apple Pay right for you? Read on.
According to statistics by Dialogtech, we can expect half of all online searches to be voice searches within a year. So, if you’re not optimizing for voice search, you’re missing out on nearly half of all search queries. Not just that, you’re also affecting your ranking in traditional searches by missing out on voice search traffic. Here are four great strategies that will boost your website ranking for voice search queries.
eProcurement platforms allow businesses to rationalize supply chain and eProcurement processes, providing greater accountability and facilitating collaborative supplier relationships. EProcurement on its own isn’t a complete solution to supply chain cost management, but it is an essential component in creating collaborative supplier relationships, reducing error, and taking control of spending and procurement.
For more than a decade, the .NET framework has been the main platform for Microsoft stack developers writing code. The framework is very popular when it comes to developing an ecommerce store – having a full feature-rich set of tools suitable for building any type of app. In this article, we will be looking at which .NET core qualities are getting left behind and how you can enable the ability to build native applications with better graphical user interface.
For this week’s Wicked Quick, we caught up with Larry Kim, founder of Wordstream and Facebook Messenger marketing platform MobileMonkey on how to optimize chatbots for ecommerce. Larry will be speaking on The Top 7 Chatbot Marketing Hacks of All Time at Unbounce’s Call to Action Conference this month.
Value is emotional, largely unconscious and we as consumers can be influenced by surprising things. Today we look at several case studies on value perception that you may consider testing on your own site and promotional campaigns.