Are you leading the charge on innovation within your brand or business?
Get Elastic aims to equip you with the business theories, best practices and how-to on tackling any digital ecommerce project.
How to choose an ecommerce chatbot (14 solutions reviewed)
Gartner predicts chatbots will power 85% of customer service interactions by next year, and 31% of marketers believe that virtual personal assistants will have more impact than any other AI technology.
Pricing psychology: 6 ways to influence perceived value
Value is emotional, largely unconscious and we as consumers can be influenced by surprising things. Today we look at several case studies on value perception that you may consider testing on your own site and promotional campaigns.