responsive design

Responsive web design is trending in ecommerce in response to the need to serve content to any device the customer is using. An alternative to server side adaptive "mobile specific" domains, responsive design serves one HTML file and retains one set of URLs, with benefits in user experience, content management efficiency, SEO and scaling across devices that have yet to even hit the market. But is responsive design the best approach for your ecommerce site? Explore our collection of posts on the pros and cons of responsive web design, and best practices for usability, design / development process and implementation. To stay in the loop on responsive web design for ecommerce, please subscribe by email, RSS, Twitter or Facebook.