Given the widespread adoption of Android as an efficient mobile operating system (OS), there is an increasing need for proper testing of its applications based on the specificities of the platform’s development model. Due to Android’s distribution ecosystem that is porous to poorly-tested applications. To this end, it has become imperatively important for app developers to ensure that they sufficiently test their Android applications before releasing them into the market.
In an effort to prevent ecommerce fraud, businesses need to evaluate the advantages and shortcomings when it comes to incorporating AI into their prevention strategies. Ultimately, businesses should implement a comprehensive fraud management solution that combines AI technology with expert fraud analysis.
All businesses that engage with European citizens must adhere to new data privacy practices in Europe. The GDPR will replace the European Union’s previous data directive governing consumer data collection, storage, and usage, and aims to give consumers more protection and greater control over their personal data.
Ecommerce has transformed successfully to the needs of the modern-day consumer through user-friendly integrations such as live chat support. Addressing customer queries in real time not only gives instant feedback but also builds a strong connection with one’s audience who are highly likely to share a positive experience.
With so much to consider, many practitioners find themselves overwhelmed and often look to the digital savvy organizations and experts to help guide them. That’s why we’re excited to be media partners with B2B Online Europe, November 6-7 in Barcelona. This two-day event at the Hesperia Tower Hotel and Convention Centre will bring together ecommerce, customer experience and digital marketing executives to share their insights on digital transformation.
In order to fully improve and optimize ecommerce for your digital customers you need to understand how your customers use your website and other digital touchpoints. Your business goal is to make sure that your customers complete a purchase once they have started it. If they don’t, you need to figure out why this is and change it. This article addresses how you should look beyond just the data - - and focus on what the data relates to in regard to product offering and improve the CX.
Great CX is rooted in personalization, and the goal of “one experience per customer” through effective implementation can transform B2B ecommerce solutions to deliver high ROI. This article addresses how brands and businesses can connect content, context and commerce for better ROI.