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The GDPR: Its Impact on Brands and Benefits to Consumers

All businesses that engage with European citizens must adhere to new data privacy practices in Europe. The GDPR will replace the European Union’s previous data directive governing consumer data collection, storage, and usage, and aims to give consumers more protection and greater control over their personal data.

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5 reasons CMOs should care about their commerce architecture

Architecture matters, now more than ever, and the winners in the online battle are going to be the ones who have a platform that scales to meet demand, costs less to operate, and is flexible and adaptable to the future.

The Final-Mile and its factors for ecommerce success or failure

Amazon is dominating ecommerce by transforming the final mile – both physically and virtually. This article outlines four tips on how businesses can compete.

4 ways to create influencer marketing that really works

Big brands such as Coca Cola and H&M are using influencer marketing to boost their sales, engagement and overall brand promotions through influencers. Here are four ways you can too.

Wicked Quick: retail trends from Stratix

A weekly roundup or recap on commerce-focused topics and issues. This week's edition is from a Q&A session with retail tech newcomer, AWM Smart Shelf.

Mobile commerce app development: why it’s beneficial and ho...

This article lays out why a mobile commerce app is beneficial for your business and how to build an m-commerce design to attract users.