From our trusted partner Adobe, Get Elastic is pleased to bring you this insightful post from Adobe’s just-released digital marketing report…
December 14, 2015 Read more
Social Media Marketing
After a pilot in New York earlier this year, Facebook is now rolling out Place Tips for Business which allows…
June 15, 2015 Read more
The social commerce buzz this week? Pinterest has announced that Buyable Pins are coming later this month, launching with select…
June 2, 2015 Read more
In the fashion world, it’s often luxury designers that set the trends, so it’s no surprise that luxury brands and…
April 27, 2015 Read more
Today’s post concludes our 3-part series on ecommerce resolutions for 2015. If you missed them, check out part one and…
January 9, 2015 Read more
Shoppable video isn’t new (Get Elastic first covered Youtube’s efforts to support click-to-buy for brands in January, 2009). And despite…
July 16, 2014 Read more
If you manage a Facebook Page for you ecommerce business, you may have noticed your organic reach and engagement has…
January 27, 2014 Read more
I’ll answer the title’s question quickly. It’s email. Why? I’ll explain in a moment. But the truth is, there’s marketing…
January 16, 2014 Read more
Usability god Jared Spool’s famous case study of a $25 Billion online retailer (that shall remain nameless…okay, it’s Amazon) found…
December 4, 2013 Read more
Pinterest recently announced it’s planning to test promoted Pins, starting with a select number of businesses — for free —…
October 3, 2013 Read more
Remember when business blogging was really big? You know, 2007-ish, before Twitter, Facebook, Pinterest and Instagram came and stole all…
July 8, 2013 Read more
In 6 short months, the 6-second short video app Vine has grown to 13 million users (and spurred a competing…
June 26, 2013 Read more
There’s a lot of mystery around the revenue driving potential of social media marketing. This week’s infographic comes from AddShoppers,…
May 24, 2013 Read more
According to data from PowerReviews, increasing a product’s review count from 0 to 1 increases conversion by 20%. Rishi Rawat…
March 13, 2013 Read more
Social commerce has had a tough go proving itself as a marketing channel that converts. But the explosion of Pinterest…
October 29, 2012 Read more
One man’s best practice is another man’s conversion killer. The first instalment of “Best Practice Mythbusters” looks at social proof….
June 13, 2012 Read more
Since reporting late last year that Facebook sharing buttons, through the Open Graph, will morph into a variety of creative…
May 9, 2012 Read more
This week’s Infographic Friday is Bazaarvoice’s Conversation Index. Click image to enlarge The data is collected from 11 million consumer…
April 5, 2012 Read more
Joining the over 3000 brands that have launched Facebook Timeline apps, including Nike, VEVO, The Onion, and Foursquare is Fandango’s…
March 28, 2012 Read more
Thanks to the low barrier to entry and the propensity for “black hat” Internet marketers to stop at nothing to…
March 26, 2012 Read more