Tags Telecom

Tag: telecom

Bundling matters: why telecom companies seek an API-based commerce solution

In a typically fragmented telecom technology environment, the ability to assemble information from siloed systems is crucial. With an API-based commerce solution, telecom companies can create not just bundles, but a dynamic and loyalty-building customer experience.

How Swisscom lost its “head” to create a unified commerce experience

Swisscom was struggling to get new offerings to market fast and the overall customer experience was becoming fragmented. Since they had used a full stack commerce platform, their heavy back-end systems were slowing down customer-facing front-end innovation.

How Ecommerce can become Carriers’ ‘Secret Weapon’ to Unified ...

With increasing expectations for always-on internet and mobile services, many carriers are struggling on the frontend with customer experience. All the interactions — in-store, chatbot, email, phone, text, website, app, messenger service, Facebook — must be unified and personalized. Nearly seven out of 10 carriers believe this will be the single most important factor in customer loyalty.

8 Tips for Mobile Customer Service Usability

Mobile customer service is too important to overlook considering 63% of US adults use mobile to access customer support several times each month, and 90% have had poor experiences.

The Importance of Omnichannel Customer Service

There's much ado about in...

Financial Services: CX as a Strategic Priority

When it comes to digital ...

4 Ways to Make Site Search More Contextual

Ecommerce site search is ...

Ecommerce Links: June 2014

It's that time again - en...

The Ethics of Ecommerce in the Age of Context

Contextual technology has...

Ecommerce Links: September 2013

It's the beginning of ano...

7 Deadly Site Search Sins

Revenue per visitor is gr...

Why, Why Not and How to Use Facebook Log In

Using Facebook credential...

Checkout-less Commerce: Amex Lets You Pay With a #Hashtag

Until now, Twitter-commer...

Why Are Telecoms Dead Last in Email Effectiveness?

In the Email Tracking Rep...

Excuse Me: When Is It OK to Interrupt With Pop-ups?

Pop-ups have long been th...

Email and Social Habits of Holiday Shoppers [Research]

Email marketing software ...

2 Killer Examples of App-Like Email Campaigns

We've seen trends come an...