Insights from Ecommerce Experts
Insights from Ecommerce Experts

Transactions to interactions: how Carnival is disrupting the travel industry [video]


1 minute read

The Get Elastic team was recently down in Miami at The Carnival Experience Center and caught up with John Padgett, Chief Experience and Innovation Officer of Carnival Corporation and Sal Visca, Chief Technology Officer of Elastic Path.

During the visit, we were able to capture a captivating conversation with Padgett and Visca where they discussed how Carnival is transforming cruise vacationing into seamless interactions to create an experience unlike any other. Rivaling the checkout experiences of Amazon Go, Carnival guests no longer need to wait in lines – as a typical commerce transaction has now become a memorable interaction onboard. They also discussed the role API-first commerce is having in this digital transformation at sea.

Ultimately, Carnival has created a smart city – “it just so happens to be floating.”

Kristin Schepici
Kristin Schepici
As a content strategist and ecommerce evangelist, Kristin is dedicated to bringing Get Elastic readers top of mind topics and cutting-edge trends in technology and all things commerce.
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