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How Companies Use Predictive Analytics [Infographic]

In the ecommerce world, p...

Using Big Data for Big Personalization [Infographic]

"Big data" promises to be...

Making Sense of Marketing Attribution [Infographic]

I was recently asked what...

The Ecommerce Guide to Big Data [Infographic]

"Big Data" has been toute...

Are You Segmenting Your Marketing Campaigns to Death?

"Half the money I spend o...

How You Doin? 5 Free Ways to Check Your Site Performance

Curious how your site is ...

11 Types of Analytics for 2011

I was recently interviewe...

AB Testing: Why You Shouldn’t Focus on Conversion Rate

When A/B testing web desi...

Analyze This: 5 Analytics Tips for the Holiday Season

Just like a coach wouldn'...

Solving 6 Common Ecommerce Problems in Google Analytics

If you use Google Analyti...

Most Recent

Why January is chargebacks nightmare for retailers

Although preventing every return and chargeback is impossible, the first quarter of the new year doesn’t have to be a balance sheet disaster. When merchants understand why customers are filing fraudulent chargebacks as a way to reverse purchases, retailers can better protect their growing online business.

How an HVACR supplier increased their speed to market and online ...

By making the move to an API-driven headless commerce solution, Johnstone Supply was able to build what they want, when they want.

Leveraging microservices for your business, Part 2: The good and ...

This article reviews the benefits and difficulties with a microservice architecture. While avoiding the "anti-patterns" and horror stories that are prevalent while sticking to the architecture qualities themselves.

Embracing mobile commerce: 6 ways to optimize

With many shoppers starting and ending their shopping journey on mobile, it is imperative that businesses optimize for mobile commerce.

Shoptalk: what to know before you go

Get Elastic combed through this year’s Shoptalk schedule to recommend where retailers and brands need to focus their attention.